The Ara Developer Platform (ara.one), powered by the $ARA token, is a next generation suite of tools, SDKs, and APIs enabling a fully decentralized content marketplace. Ara can deliver executable files, games, movies, pdf files, images, or any digital file. Ara can be used to build Web3 versions of Netflix, Spotify, Steam, or OnlyFans, for example.
The initial alpha version of Ara was built in 2017/18 before ERC-721 matured, and missed out on many of the modern conveniences we have today in crypto and DeFi. ETH gas at the time was also substantially cheaper than it is today. It still exists, but it's expensive to use. Major upgrades are now happening to the Ara platform, which will mean it’s a much lighter and cheaper version of the alpha, and a much better earning opportunity for $ARA holders.
The new Ara Platform uses ERC-721 contracts for packaging content. It will incorporate Layer 2 scaling, but will also incorporate the ability to use other chains like Solana, Stacks, Flow, BSV, BSC, etc. The new version of the Ara Platform will operate by users staking $ARA to earn revenue shares on any token / chain that’s being used in the network.
Example: If you are staking $ARA and someone uses ETH to publish NFT content, you can earn a split of the ETH on the sales of that content because you’re helping host and deliver that content. You’ll be able to run a browser-based application as a peer, or delegate staking on Rad or another 3rd party peer provider and earn a revenue share.
- 1.Use $ARA tokens for governance in Hollywood DAO.
- 3.OpenSea has integrated $ARA. You can list NFTs for sale on Opensea using $ARA as the denoted currency.
- 5.Hold or send $ARA to others or creators as tips, and in the near future, buy NFTs on Rad.